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The A.I. to Produce Sports · 2023 · Client: Mediapro
Mediapro needed a state-of-the-art website to present their innovative artificial intelligence product AutomaticTV, that did not rely on databases to ensure the site's security. We modulated and developed a web app in React React based on Next that allowed us to combine a high-level user experience with a static web rendered on the server side.
One of the most outstanding features of AutomaticTV's identity is the use of hand-drawn strokes to highlight and explain the main concepts. In order to enhance the brand's graphic identity, we designed custom animations for each of the strokes, generating dynamism and reinforcing the brand's storytelling.
Tailored animations for a handmade identity. React tecnology for a webapp experience. React Simplicity on navigation and a web not dependent on databases were the briefing cornerstones. We work on a flexible information architecture aiming to an scalable website made in Next with super speed loading for a webapp experience navigation through contents.
Graphic Design: Bold. Clients
A project by digital of things, user experience digital studio in Barcelona. See all projects.