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An Indie Cosmetics Brand With a Purpose · 2021 · Client: Rofersam
Categories: Ecommerce
Beauté Mediterranea is a locally produced vegan skincare and haircare cosmeceuticals brand. They contacted us to conceptualise and develop their new international ecommerce website. We created a three-branch team of communication, branding and digital specialists and tailored a state of the art Woocommerce Ecommerce shop.
With a purpose larger than a cool website, we design a modular wireframe and prototype a mobile first ecommerce. We worked on a flexible content architecture aiming to an scalable website so they could actualise the online catalog as new products are introduced in their product brochure as well as creating landing pages for specific campaigns without need of coding.
Animations were the user experience cornerstones for the website , so in aim to preserve the look&feel of the brand we combined gentle animations with text marquees for a clean but with strong personality website design. Speed loading is one of the keys for an optimal ecommerce experience, so we worked on super fast loading for a webapp shopping experience by optimising contents and combining virtual and CDN servers.
Communication Direction: Kin Dots. Graphic Design: Bold.
A project by digital of things, user experience digital studio in Barcelona. See all projects.