GOOD SHIT

Vegan Kebabs, Take Away & Delivery Only · 2026 · Client: SMLXL, Usted

Categories: Ecommerce, WordPress, Corporate

A fully custom-built website with integrated e-commerce for one of Barcelona’s most rebellious kebab brands. Starting from a renewed digital strategy, we crafted a browsing experience driven by horizontal scrolling on the homepage—bold, unconventional, and as disruptive as their vegan kebabs.

To preserve usability where it matters most, we switched back to traditional vertical scrolling in key sections like the menu, the Good Club, and their newly launched merch store Ecommerce where every product carries a strong social statement.

The Good Stories section rounds out the experience, offering a deeper look into the project led by Steffen and George. Dive in to discover what’s behind their unapologetically good menus.

Graphic Design: SMLXL. Copy: Usted.

A project by digital of things, user experience digital studio in Barcelona. See all projects.